What Is a Sending Server? Get Your Own Dedicated IP in Oppora

When you send cold email from Oppora, your mailboxes normally connect to Google, Microsoft and other email providers from Oppora's shared network. That works well for most teams. But if you send at volume, you may want an address that's yours alone, so your sending reputation depends only on your own campaigns.

A Sending Server gives you exactly that: a dedicated server with its own IP address that your email accounts connect through. You don't need any technical knowledge. You pick a location and pay, and Oppora sets up, tests and looks after the server for you.

This guide covers what a Sending Server is, when it's worth having, and every step from buying one to seeing it ready.

What you'll have at the end

• Your own dedicated IP address, separate from every other Oppora customer.
• A server set up and tested for you, with its address checked against spam blocklists before you use it.
• Your mailboxes unchanged. They keep sending through Google, Microsoft or SMTP exactly as before; only the network they connect from changes.
• Monitoring and maintenance included, plus a clear monthly or annual bill.

Benefits of your own Sending Server

• Better email deliverability. Your campaigns are less likely to be rejected or marked as spam when your sending server is properly configured and maintained.
• Lower bounce rates. Dedicated sending infrastructure helps improve email delivery reliability and reduce bounce rates.
• More replies. Better deliverability means more emails reach recipients' inboxes, increasing your chances of getting replies and engagement.
• Dedicated IP protection. Without your own Sending Server, all users share Oppora's sending IP infrastructure. If one user sends spam or poor-quality emails, it can hurt the sending reputation and deliverability of other users.
• Protect your sending reputation. With your own dedicated server and IP address, your email reputation is isolated from other users' sending activity.

Why we recommend it

We strongly recommend getting your own Sending Server to keep better control over your email deliverability and protect your sending reputation. It reduces the risk of other users' sending affecting your campaigns, giving you a more reliable and independent sending experience.

When should I use a Sending Server?

A Sending Server is a good fit if you:

• send cold email at volume and want your reputation kept apart from other senders
• run several campaigns and want to control which email accounts share an IP address
• have a client or company policy that asks for a dedicated IP

Just getting started? Your email accounts work normally without a server, so you can begin sending and add one whenever you're ready.

Step 1: Open the Sending Servers tab

Go to Email Accounts in the left sidebar and open the Sending Servers tab. If you don't have a server yet, click Create your first server. Otherwise click New server in the top-right corner.

Step 2: Name your server and choose a location

Everything on this page is filled in with sensible defaults, so you only need to check it and confirm.

1. Server name (optional). Give it a name you'll recognise, such as "US Outreach". Leave it blank and we'll name it for you.
2. Server location. Pick where the server runs. A location close to the people you email is a good default. If many locations are offered, type a city or country in the search box.
3. Pay. Choose Monthly or Annual if both are offered. The Price panel on the right updates as you choose and shows the recurring total, the one-time setup fee and your first charge.
4. Confirm the charge. Read What happens next and tick the box.
5. Click Continue to payment and pay securely with Stripe.

If more than one plan is available, you'll also see a Plan choice. Each plan's description tells you what it includes.

What you pay, and when

• At checkout you pay the setup fee plus your first month (or year).
• Your first period starts when the server is ready, not when you pay, so setup time isn't charged.
• After that it renews automatically at the price shown until you cancel.
• If setup can't be finished, you get a full refund.

Closed the payment window before paying? Your order is kept. Open the server and click Pay now whenever you're ready. Setup starts as soon as the payment goes through.

Step 3: Wait while we set up and test your server

Setup is automatic and usually needs nothing from you. Open the server to follow it: the status moves through Provisioning, Configuring and Validating, and Setup progress ticks off each check as it passes.

If a step fails, the server shows Failed and our team is notified. Open Actions → Retry setup to try again. If setup still can't be finished, terminating the server refunds your payment in full.

Step 4: Choose a campaign for your new server

When every check passes, the status changes to Running and Oppora asks which campaign should use the server.

1. Pick a campaign. Campaigns that already use another server are shown greyed out.
2. Click Continue. The campaign's email accounts now connect through your new server.

Not ready to choose yet? Click Skip, I'll do this later and pick a server from the campaign itself whenever you like. See Use a Sending Server in your campaigns.

Step 5: Keep an eye on your servers

The Sending Servers tab lists every server you own. The cards at the top show how many you have, how many are running, being set up or failed, and your total monthly cost.

The Sending column is the one to watch. Healthy means the server can carry email right now. Not available means it can't, and the email accounts that use it are sending from Oppora's shared network until it's working again. Used by and Campaigns show which campaigns send through each server.

Click any server to see its details, setup checks, billing, invoices and how much it has sent this month.

FAQ

Will my emails stop if the server has a problem? No. If your server is down, stopped or restarting, your email accounts send from Oppora's shared network as usual. They go back to your server on their own once it's working again.

Do I need to change anything in my email accounts? No. Your mailboxes stay connected the same way. There are no passwords, DNS records or settings to change.

Which email accounts can use a Sending Server? Google, Microsoft and most SMTP mailboxes. If an account can't use a server with its current settings, Oppora tells you when you pick the server, and that account keeps sending normally.

How many emails can one server send? Each server has a recommended monthly limit. The This month card on the server's page shows how much of it you've used, so you can tell when it's time to add another server.

How do I cancel? See Sending Server billing, cancelling and actions.